Built for DTC brands on Meta & TikTok

Video ads that
improve your ROAS.

Paste your product URL. Get 10 video ads with hooks, VO, and captions in under 3 minutes. Then connect Meta/TikTok — we auto-kill the losers and scale the winners.

No credit card. No watermark on paid plans.

9:16 · Meta Reels4.2x ROAS
Skip the wash.
Refresh in 10 seconds.
Variant 1/10 · 15sHook: problem
Publishes toMeta AdsTikTok AdsYouTube ShortsShopify
10xfaster than agencies
~$0.70per video ad
6hook styles
< 3 minper batch of 10

Product URL to ad reels
in 3 steps.

01

Paste your product

Drop your Shopify URL or describe your product. ROASreel extracts brand info, scrapes key benefits, and understands your audience.

02

Pick hooks + format

Choose from 6 hook styles (problem, demo, social proof, UGC, before/after, contrarian). Set duration, platform, and aspect ratio.

03

Get 10 variants

AI writes hooks, scripts voiceover, generates video clips, burns in captions, and composes final reels. Download MP4 or publish to Meta/TikTok.

roasreel.com/dashboard/generate
Product
Dry shampoo that refreshes hair in 10 seconds, zero residue, for oily-prone scalps. $24.
Target audience
Busy millennial women who wash hair 2-3x/week
Brief
Morning bathroom scene, soft natural light, confident vibe, 15s for Meta Reels
Hook styles
problemdemosocial_proofUGCbefore/aftercontrarian
15s9:16Meta Reels
Skip the wash. Refresh in 10 seconds.
Reel 1/10Ready

Not just generation.
A ROAS feedback loop.

The only video ad tool that reads your ROAS data back and auto-regenerates the losers.

The loop that compounds your ROAS

Generate10 ad variants
Shipto Meta / TikTok
Measurepull real ROAS
Kill losersauto-flag <2x
Regeneratenew hooks

Each cycle compounds. Your winners get better. Your spend gets smarter.

ROAS pullback

Connect Meta/TikTok. We pull ad performance back and label winners vs losers automatically.

Auto-regenerate losers

Low ROAS? One click to spawn 3 new variants of your underperformers with different hooks.

Product URL → 10 ads

Drop a link. Brand extracted. Hooks written. Reels rendered in under 3 minutes.

6 hook styles, tested

Problem · Demo · Social proof · UGC testimonial · Before/after · Contrarian. Auto-mixed per brief.

VO + captions + music

ElevenLabs voiceover, burned-in captions, licensed music. Ready for Meta/TikTok upload.

Brand kit

Logo, colors, voice ID, tone — set once, applied to every reel. Never off-brand.

Simple pricing

1 credit = 1 video ad. Roll over unused. No dark patterns. Cancel anytime.

Free
$0
3 / mo
  • 15s videos
  • Captions + VO
  • Watermarked
  • MP4 download
  • 1 brand
Start free
Starter
$29/mo
20 / mo
  • 15s + 30s
  • No watermark
  • Captions + VO
  • Brand kit
  • Music library
Get Starter
Most popular
Pro
$99/mo
80 / mo
  • All durations
  • Meta/TikTok connect
  • ROAS pullback
  • Auto-regenerate
  • Premium providers
  • 3 brands
Go Pro
Scale
$299/mo
300 / mo
  • Everything in Pro
  • Priority queue
  • Unlimited brands
  • API access
  • Dedicated support
Start Scale

Frequently asked questions

What is ROAS?+
ROAS stands for Return on Ad Spend. It's the metric DTC brands live by: revenue generated divided by ad spend. A 4x ROAS means every $1 you spend on ads generates $4 in revenue. ROASreel is built around this metric — we generate ad variants, measure their ROAS via your Meta/TikTok ad account, kill the underperformers, and regenerate new variants from the winners. The loop compounds over time.
What video AI models do you use?+
We route to the best provider per quality tier. Standard uses Kling AI, premium uses RunwayML Gen-3. We also integrate ElevenLabs for voiceover, Deepgram for caption transcription, and Creatomate for final composition (stitching clips + VO + captions + music + brand overlay).
How long does generation take?+
A batch of 10 video ad variants typically completes in under 3 minutes. You submit a brief, pick hook styles, and get back 10 ready-to-publish MP4 files with voiceover, captions, and music baked in.
Do I need a Shopify store?+
No. You can paste any product URL or manually describe your product. Shopify URLs get auto-scraped for product info, images, and pricing — which saves time — but it's not required.
How does the ROAS feedback loop work?+
On the Pro plan, you connect your Meta or TikTok ad account via OAuth. ROASreel pulls performance data (impressions, clicks, spend, revenue) for your published ads. We auto-label each variant as a winner or loser based on your ROAS threshold. One click regenerates 3 new variants from any loser, remixing the hook style while keeping your brand kit.
What formats and platforms are supported?+
Aspect ratios: 9:16 (Reels/TikTok/Shorts), 1:1 (Feed), 16:9 (YouTube). Durations: 10s, 15s, 20s, 30s. You can download MP4 or publish directly to Meta Ads and TikTok Ads (Pro plan and above).
Is there a free tier?+
Yes. 3 video ads per month with voiceover and captions included. Free-tier videos have a small ROASreel watermark. No credit card required to start.
What's the difference between Starter and Pro?+
Starter ($29/mo, 20 videos) gives you all generation features: hooks, VO, captions, music, brand kit. Pro ($99/mo, 80 videos) adds the ROAS feedback loop: Meta/TikTok ad account connection, performance pullback, and auto-regeneration of losers. Pro is where the compounding value kicks in.
Can I cancel anytime?+
Yes. No contracts, no hidden fees. Unused credits roll over to the next month. Cancel from your dashboard.

Stop guessing which hooks convert.

Paste your product URL. Get 3 ad variants in 3 minutes. Real hooks, real voiceover, real results.

Generate 3 ads free